Zegna to stage summer 2027 show in Los Angeles

Zegna to stage summer 2027 show in Los Angeles

Zegna to stage summer 2027 show in Los Angeles

Zegna to stage summer 2027 show in Los Angeles

Italian luxury fashion house Zegna is stepping away from the traditional Milan Fashion Week calendar to host a “singular_ time-specific moment” in Los Angeles for summer 2027.

The Zegna show will take place on June 5 at Villa Zegna_ the brand_s invitation-only temporary private club_ which will open right after the show and remain in Los Angeles for a few days.

In a statement_ Zegna said the move was part of the luxury fashion house_s commitment to “extending Italian savoir-faire into a global cultural stage_” and that Los Angeles was chosen for being a city where its creativity has been shaped through cinema_ storytelling_ and image-making_ rather than being a fashion capital.

The summer 2027 show will be at the heart of a “carefully orchestrated sequence of experiences in Los Angeles_” added the brand_ bringing together top clients_ friends of the brand and international press in “a curated environment where guests can experience the brand beyond the runway”.

The move follows previous editions of Villa Zegna_ which have taken place in Shanghai_ New York_ Dubai_ Miami and Milan_ and allows the brand to capitalise on its momentum in the American market_ where it has reported strong growth.