Thebe Magugu expands into hospitality with Belmond

Thebe Magugu expands into hospitality with Belmond
Thebe Magugu expands into hospitality with Belmond

Thebe Magugu expands into hospitality with Belmond

South African designer Thebe Magugu will make his debut in luxury hospitality design this December with an exclusive partnership with A Belmond Hotel_ Cape Town_ bringing his distinctive Afro-modernist vision to the property.

In a statement_ the Belmond group owned by luxury conglomerate LVMH Moët Hennessy Louis Vuitton_ said Magugu would be redesigning a suite in the Mount Nelson hotel as an “elegant trove of South African culture_ design and art_” curated to immerse guests into the “creativity_ storytelling and intellect that has come to define the Thebe Magugu universe”.

Thebe Magugu expands into hospitality with Belmond

The suite set across two floors is part of Belmond_s Signature Suites and Villas and will be available to book from December. For the design_ Magugu_ in partnership with interior design firm StudioLandt_ will explore an “Afro-English” aesthetic_ artfully juxtaposing British and South African design approaches. The suite_ which includes a lobby_ lounge and dining area_ a bedroom with an en-suite bathroom and a walk-in wardrobe_ will feature a colour palette of vibrant greens to warm harvest shades_ offering a welcoming tone_ alongside hand-sketched wallpaper_ textures of stone and timber_ and hand-carved furniture.

Commenting on the project_ Magugu said: “Together_ the Mount Nelson and I have crafted a space rooted deeply in place and purpose_ with a strong commitment to preserving the culture from which we draw inspiration.

"My work is rooted in preservation. I created this suite with the intention of offering guests the experience of living within a space that encapsulates our culture through art_ craft_ and history - while also providing a sense of ease and comfort_ reflective of the gracious hospitality the Mount Nelson has extended for over 126 years."

Magugu_ who is celebrating the 10th anniversary of his brand this year_ will also be designing a concept store adjoining the suite_ called _Magugu House__ described as “where fashion meets art” in a part concept store_ part cultural institute setting. The space will serve as both a showroom for Magugu_s collections_ showcasing limited-edition pieces_ archival garments and accessories_ alongside a gallery featuring artworks from the most sought-after artists_ celebrating the sophistication and nuance of African creativity.

_Magugu House_ will be open to the public from November 10.

The move marks Belmond_s inaugural Designer Residence concept_ as well as Magugu_s first foray into hospitality and interior design.

Neal Ludick_ director of interior design at Belmond_ added: “Belmond partners exclusively with the world_s most visionary creatives – from Wes Anderson_s reimagination of a British Pullman carriage and JR_s artistic creation aboard the Venice Simplon-Orient-Express.

“Thebe Magugu_s approach to design is rich in narrative_ deeply authentic_ and unmistakably alive. It_s a striking interpretation of cultural dialogue expressed through clothing and space. Who better to honour and evolve Mount Nelson_s iconic legacy?”