KNWLS to debut in Milan where new creative directors define SS26 schedule

London-based label KNWLS will be presenting at Milan Fashion Week for the first time for the spring/summer 2026 season_ adding to a schedule that is already defined by notable debuts at top fashion houses.

Spanning September 23 to 29_ MFW will play host to 55 physical runways and four digital shows.

As revealed on the MFW provisional schedule published by the Camera Nazionale della Moda Italiana (CNMI)_ KNWLS_ a London Fashion Week regular_ will host a show on September 24. Dhruv Kapoor is another new addition to the lineup. The designer will be taking to Milan with his first runway dedicated to womenswear on the opening day of the fashion week_ having previously shown at the city's men's fashion week.

Elsewhere_ global brands will be welcoming new creative directors. Louise Trotter will unveil her debut collection for Bottega Veneta on September 27; Simone Bellotti will reveal Jil Sander_s new line on September 24; and Gucci will unveil the first collection by Demna on September 23.

Giorgio Armani will close the runway show schedule with an event celebrating the brand_s 50th anniversary.

Notable returnees to the Milanese runway include Boss_ Calcaterra_ Federico Cina_ Stella Jean and The Attico. Meanwhile_ Meincorp_ Nadya Dyzak and Zenam have been named as the three new brands joining the digital calendar.

Outside of the core events_ the fourth edition of the CNMI Sustainable Fashion Awards will take place on September 27 at the Teatro alla Scala. The ceremony is being held in collaboration with the UN Alliance for Sustainable Fashion.