Justin Bieber launches clothing brand Skylrk

Pop star Justin Bieber officially launched the first collection of his clothing brand_ Skylrk_ on Thursday. The collection consists of colourful apparel_ footwear and accessories. Prices for items in the collection range from 49 euros for a beanie to 225 euros for sunglasses.

The brand_s launch follows Bieber_s creative collaboration with Finn Rush-Taylor_ Skylrk_s head designer. Taylor is known for his 3D-printed shoe designs. The slides from the first collection are 3D-printed. Taylor previously worked as a designer for Adidas_ Puma and Crocs.

Skylrk is Bieber_s first fully independent venture in fashion. This follows his departure from Drew House_ the clothing brand he co-founded in 2019. In April 2025_ he publicly severed ties with Drew House. He announced via a series of Instagram posts that the brand no longer aligned with his personal life.

The clothing brand was reportedly founded in 2023 by Bieber and fashion entrepreneur Neima Khaila.