Giorgio Armani celebrates 50th anniversary with Armani/Archivio launch
Giorgio Armani founded in Milan on July 24_ 1975_ celebrates its 50th anniversary this year. The milestone will be celebrated by the designer with the launch of the Armani/Archivio project. This will include an exhibition and a fashion show at the Pinacoteca di Brera_ the company announced today.
Armani/Archivio is an interactive digital platform that will launch on Saturday_ August 30_ during the Venice Film Festival. The platform is rich in content_ the result of careful cataloguing of the Giorgio Armani collections. This preserves the company_s historical heritage and bridges the past and future. Armani/Archivio will soon have its physical headquarters just outside Milan_ Armani specified.
Armani exhibition at Pinacoteca di Brera
The celebrations will continue during Milan Fashion Week. On Wednesday_ September 24_ Giorgio Armani will open an exhibition to the public at the Pinacoteca di Brera. For the first time_ the museum_s halls will host a fashion exhibition. One hundred and fifty archival Giorgio Armani looks will showcase the brand_s consistent evolution over the decades. This will create a blend of Armani_s fashion and artistic masterpieces.
Armani fashion show in Milan
Armani will close Milan Fashion Week on the evening of Sunday_ September 28. The Giorgio Armani women_s SS26 collection will be showcased in the historic courtyard of honour of Palazzo Brera. Some looks from the latest Giorgio Armani men_s collection_ presented in June_ will also be shown.
Giorgio Armani's consolidated net revenues in 2024 were 2.3 billion euros. This represents a 5 percent decrease compared to the previous year at constant exchange rates (6 percent decrease at current exchange rates). The decline in direct retail revenues was 3 percent at current exchange rates. This was despite several temporary closures for renovations_ in line with the average for the fashion and luxury market in 2024_ according to studies by several specialist institutes_ management explained.