FP Movement adds tennis star Emma Navarro to roster

FP Movement_ the activewear line from American fashion and lifestyle brand Free People_ has bolstered its athlete roster with the addition of tennis star Emma Navarro_ who will feature in its campaigns_ social-first content_ and create custom outfits.

The multi-year partnership will see FP Movement being Navarro_s exclusive activewear partner_ and the top 10 WTA singles player will work with the brand to create her own custom outfits_ which she will wear on and off the court. These styles will be available for purchase multiple times throughout 2026. The first collection drop this month will offer two exclusive styles personally tested by Navarro.

Jack Reynolds_ chief marketing officer at Free People and FP Movement_ said in a statement: “Emma embodies the confidence_ strength_ and authenticity we look for in every FP Movement athlete. She reflects our values as much as our aesthetic and brings to life our mission to support fitness_ wellness_ and happiness through movement.”

In a statement_ FP Movement states that Navarro represents “the new generation of athletes who excel at the intersection of sport_ culture_ and performance”. She joins tennis players Sloane Stephens and Sofia Kenin_ snowboarder Bea Kim_ and squash player Olivia Weaver as FP Movement brand ambassadors.

Commenting on the partnership_ Navarro added: “I_ve loved FP Movement for years_ so this partnership feels like a really natural fit. I_m excited to work together and to create outfits that feel true to who I am_ both on and off the court.”

Free People launched FP Movement in 2012 to redefine activewear by introducing performance-ready styles that extend beyond the gym. Its pieces currently span activewear for hiking_ running_ racquet sports_ and skiing. The brand has 56 stores across the US and a dedicated e-commerce platform. It is also stocked in Dick_s Sporting Goods and independent fitness studios.