Fossil collaborates with Nick Jonas on a watch collection
Watch and accessories brand Fossil has unveiled a collaboration with singer_ songwriter_ and actor Nick Jonas_ its global brand ambassador.
The _Nick Jonas x Fossil_ collection features limited-edition timepieces inspired by Jonas_ passion for watch collection_ combining his personal style with Fossil_s heritage design for a celebration in “timelessness_ authenticity and classic nostalgia”.
The collaboration is also described as a “full circle moment” for Jonas_ who states in the press release that his first watch was a Fossil and contributed to him becoming an avid watch collector.
"Collaborating with the Fossil design team has been a dream come true. They were receptive and open to my ideas throughout the entire process_" said Jonas. "I still remember the excitement and pure joy I felt when I purchased my first Fossil watch shortly after one of my early performances. I wanted to capture that feeling for today's customers and give them styles that feel elevated and luxurious_ but still embody the nostalgia synonymous with Fossil."
Highlights from the collection include Jonas reimagining Fossil_s bestselling _Machine_ collection with a _Machine Luxe_ timepiece_ featuring green malachite_ aventurine and black marble to offer a twist on the classic dress watch_ alongside the _Sunray Dial_ available in blue and gold-toned with etched lines that fan out from the centre of the dial to create a radiant sunray texture.
As well as the seven watches_ the collection also includes two _Machine Luxe Watch Rings_ in gunmetal and green that mirror the timepieces' aesthetic. Commenting on the collection_ Jonas explains: "It's the use of materials that gives this collection a distinct personality. They're exceptionally personal pieces that elevate any look."
Melissa Lowenkron_ chief brand officer of Fossil_ added: "Nick Jonas has a genuine love for watches and an authentic connection with the Fossil brand_ it having been his first watch.
"There's a sense of nostalgia and personal style he brings to the design—rooted in his own journey - that we know will resonate with fans and collectors alike."
The _Nick Jonas x Fossil_ collection is available at Fossil stores and online_ before rolling out to premium global retailers from September.