Ebay is collaborating with Erdem to spotlight pre-loved fashion

Ebay is collaborating with Erdem to spotlight pre-loved fashion

Ebay is collaborating with Erdem to spotlight pre-loved fashion

Ebay is collaborating with Erdem to spotlight pre-loved fashion

E-commerce platform Ebay is continuing its mission to spotlight pre-loved fashion during the upcoming spring/summer 2026 catwalk season in New York_ London_ Milan and Paris_ by returning with its _Endless Runway_ circular fashion initiative.

The global initiative_ now in its second year_ was launched to reinforce pre-loved fashion_s place on the catwalk_ and has confirmed partnerships with leading fashion designers_ including Erdem_ Luar_ Altuzarra_ Kallmeyer_ and Ahluwalia_ in collaboration with Council of Fashion Designers of America (CFDA)_ British Fashion Council (BFC)_ and Fédération de la Mode Circulaire (FMC).

Ebay is collaborating with Erdem to spotlight pre-loved fashion

Each of the participating designers will incorporate pre-loved pieces from previous collections into their SS26 showcases.

“From archival runway pieces to pre-loved staples_ each runway look will make a bold statement about the power of pre-loved and the relevance of circularity on fashion_s biggest stage_” explains Ebay.

Commenting on collaborating with Ebay_ Erdem Moralıoğlu_ founder and creative director of Erdem_ who is showing during London Fashion Week_ said in a statement: “I am thrilled to partner with Ebay _Endless Runway_ for spring/summer 2026. Reimagining an archival Erdem look within a circular fashion format offers a unique opportunity to explore continuation of a narrative_ design_ and sustainability.”

Ebay is collaborating with Erdem to spotlight pre-loved fashion

In addition_ Ebay will present its own pre-loved catwalk shows_ which will be shoppable in real-time via Ebay Live_ during New York Fashion Week on September 10 and London Fashion Week on September 18_ with Ebay resident stylists Brie Welch and Amy Bannerman at the helm.

Alexis Hoopes_ vice president of global fashion at Ebay_ added: “Ebay is where vintage finds_ pre-loved pieces_ and emerging designer fashion converge – offering the most dynamic selection_ for the most diverse fashion marketplace in the world.

“With Ebay Endless Runway_ we_re continuing to prove that pre-loved fashion is leading the global conversation around circularity.”